I’m often asked: “Does this mean I should ditch all of my conventional beauty and replace it with clean beauty?”
Well, this is subjective and based on many personal variables. I strongly believe the best place to start is try using clean beauty products for your everyday cosmetics, hair care, perfume and other personal care products. Also, it’s wise to use clean beauty on the largest surfaces of the body: i.e. body lotion, skin care, foundation and hair care.
If you use clean beauty daily and reserve conventional beauty for special occasions, you will be better off.
Think of it this way: if you eat a clean organic diet daily, the random day loaded with simple carbs and sugar won’t affect you nearly as much in the big picture.
In terms of makeup, foundation, mascara and lipstick are loyalty items that most people in North America wear on a daily basis. It would be best to start here too, considering the average person in North America wears the same foundation formula for 6 years before considering making the switch to another brand/formula. Not to mention, you actually ingest lipstick since it stays on your lips.